Purple Circle Financial Services

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Imagine the potential of co-owning your broking group…

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Introducing Purple Circle Financial Services,
Australia’s first broker-owned broking group!

Back in the 1990’s, Mortgage broking groups were formed to benefit finance brokers by aggregating their volumes and negotiating better commissions.

These days, that original purpose has morphed into something that benefits everyone except the finance broker. These big businesses aren’t team-spirited co-operatives anymore and too many of them are either bank or institution owned!

What if brokers were to get together to form an broking group business that does act as a co-operative?

Imagine... All income would be disclosed to Members. If the co-operative does well, the brokers do well. The more Members it has, the greater the return to the Members.
Imagine... How motivated you would feel to succeed at the business in which you already so passionately operate.
Imagine... If every finance broker shared their great ideas.
Imagine... The power of the collaboration.
Imagine... You write loans and you earn shares.
Imagine... An broking group where finance brokers determine the direction and the way forward as a collective.

Now imagine that a co-operative aggregation business already exists. How easy it would be to get involved and start making your hard work as a broker count for so much more.

Purple Circle Financial Services is that business!

What’s more, finance brokers don’t have to pay for their shares in the company. Do you see the potential now?

Think of it this way - how much of your current broking group do you own? How much of it will you own in 12 months or 5 years?

The brain-child of Greg Pennells (co-founder of Choice Home Loans and Choice Aggregation Services) and run by an experienced and talented team, Purple Circle exists purely for the benefit of its Members.

Completely inclusive and fully transparent.

You really should look at owning your own piece of ‘The Purple Circle.’

If you would like to know more, please contact the team.

Make an obligation free and confidential enquiry into how you can also be part of the broker revolution and earn shares in Australia’s most exciting finance broking group!


The term ‘Purple Circle’ means ‘an invitation-only meeting of like-minded people’.

Purple Circle Financial Services is an Australian owned and operated national boutique broking company. Purple Circle Financial Services is the first broking group in Australia in which Members can earn shares, simply by doing what they are already good at, which is writing loans! Our Members receive all the services and benefits you would expect from a market-leading group.